Business is Business… or Whatever

Pride kills… sometimes. If there’s one thing I’ve learned from building Volatyl, it’s that no one really gives a shit how I feel about anything. People care about what they care about and that’s all.

I’m not speaking out of frustration. It has nothing to do with Volatyl sales, which are perfectly fine. This isn’t even the result of a nasty disagreement with an asshole customer.

This is about potential versus reality… and knowing the obvious differences between the two.

Here’s the deal.

Volatyl is my baby. I do what I want with it because I built it and I want it to represent what I think a WordPress framework should be.

I didn’t intend to sell it. I created it out of necessity (in my mind) and it was obvious that others would benefit from it as well… so I zipped it up and put it online.

The WordPress developer/designer community has a certain set of expectations and I didn’t give a shit about them when I built Volatyl. That makes all the difference.

There are no beautiful child theme designs. Why? Because I’m not designing your website for you unless you pay me. Do that yourself or hire a designer.

There are no design options built into the framework. Why? Because it’s a theme framework… not a theme design tool. That’s what CSS is for. Write it.

There are no SEO tools. Why? Because the SEO is in the HTML structure and semantics.

Like design, SEO is not something that can or should be fully wrapped up in a template. An optimized foundation is fine but additional SEO practices are specific to each site’s content. Implement that shit how you would like to. I’m not playing the guessing game for you just for a few extra sales.

At this point, it’s all about pride in what my creation stands for.

Every decision made in the building of Volatyl has a good side and a bad side. How I made those decisions is all about how I view WordPress, how I think it should be used, and what gives Volatyl the best chance of handling its business as a WordPress framework with little to no digital drama. I hate digital drama.

If increasing Volatyl sales and making more money was top priority, it could be done. I’d put pride aside and sprinkle glitter like crazy.

That’s not for me, though.

With that said, I’m not handling business “correctly.” This is not pure business. This is an extension of Sean Davis’ feelings… with a little bit of business on the side.

I’m well aware of that. Make sure you are too when it comes to how you handle yours.

If it’s all about business, keep that in mind when you make your decisions. If it’s all about you, keep it real with yourself as people interact with your creations… and accept the results.

That’s all there is to it.

Author: Sean Davis

I'm a simple guy. I like to code and I like to workout. I'm all about growth and just about everything else is nonsense in my book.

2 thoughts on “Business is Business… or Whatever”

  1. I’d put pride aside and sprinkle glitter like crazy

    Haha – so true. I agree with your philosophy here re: WP themes.

    This post reminds me of Derek Sivers book Anything you want talking about how he ran CD Baby – “incorrectly” but he was clear about what he wanted and not what was expected – but it made his life a lot easier.

    1. Exactly! I think it takes certain views on money for people to understand this but money isn’t everything to me. No matter how much you pay me, if I feel extremely annoyed about my circumstances, everything I do suffers. I’d rather have piece of mind and low negative stress than increased revenue. I’m just out here looking for the perfect balance because I have bills to pay. 😛

      Thanks for reading!

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